G-Shock is the supreme hard watch. It was born from a designer's imagine "producing a watch that never breaks." Directed by a "Triple 10" development idea, the design teams sought a watch with 10-meter free-fall endurance, 10-bar water resistance and a 10-year battery life. At a time when it was frequently believed that watches were breakable items, G-Shock's development represented a difficulty to good sense. The number of speculative prototypes constructed for endurance screening reached over 200. And the structural development and parts enhancement took around 2 years. After a long, tough process of experimentation, G-Shock was finally launched. A shock resistant structure that overturned standard thinking of watches was understood through development thinking, including the concepts of a hollow-structured case, all-directional protective covering and the use of cushioning material to secure crucial parts.
Shock-resistant sport watch with EL afterglow backlight, daily alarm, countdown timer, 1/100 second stopwatch, hourly time signal, auto calendar, and 12/24 hour formats
48.5 mm resin case and mineral dial window
Quartz movement with digital display
Nylon band with buckle closure
Water resistant to 200 m (660 ft)